How AI is changing what people make, buy, trust and believe.
Agentic Commercewho the shopping agent trusts now decides what gets bought
AI agents that browse, compare and check out on a shopper's behalf are moving from pilot to infrastructure fight. As comparison shifts from the shopper to the agent, the contest becomes who the agent trusts and who pays for placement.
The Agent Economy
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6ComingFelt most in retail, work and technology.
The Ask Economy: how a generation that never learned to search is repricing attention
The Taste Economy: what human judgement is worth when a machine can recommend anything
Felt most in media, work and retail.
AI Companionship: pricing the hours people spend alone, and the rules racing to catch up
Felt most in technology, health and media.
Felt most in retail, technology and education.
Ambient, Adaptive Interfaces: what it costs to build software that reads the room before being asked
Essays
AI Griefbotswhat it means when the dead learn to keep answering
Trained on someone's texts, voice notes and photos, a growing wave of apps let the bereaved keep talking to a version of the person who has died. The unsettling part is not that the bot gets the person wrong, but that it may be comforting enough that mourning never has to end.
Old Words for New Machines
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The AI Tutor at 2 A.M.: what a generation learns to expect from a mind that never gets tired
AI Can Write the Song Now: so what is left for the voice behind it?
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Five observations each morning on how AI is reshaping culture and consumer behaviour, each with the analysis behind it. Free, no account needed.